Hilary Marsh on Web content strategy, content marketing, content management, writing, email, intranets, how online connects with offline, how organizations can make the most of online content, and more. Thanks for stopping by!
Friday, May 25, 2007
A revolution in corporate communications is coming your way soon
Debbie Weill, in her BlogWrite for CEOs blog, wrote about a phenomenon that I've been watching for quite some time. (I wrote an article about this back in January 2005, "To make your website work, transform your communicators from writers to editors.") The blogosphere and the rise of social media have made this transformation happen faster and more fully than I expected, though!
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